Idealo
Dynamic Pricing

The Idealo dynamic pricing solution that monitors, reprices and optimises your prices on one of Europe’s largest shopping engines.

Learn more about our dynamic pricing solution for Idealo.

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Product Details:

As one of the leading marketplaces and comparison shopping engines (CSEs) in Europe, a solution that includes a dynamic pricing tool for your products on Idealo is necessary to compete on the highest, best level.

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Omnia is able to:

  • Optimise and reprice your assortment’s prices on Idealo multiple times per day as the market changes.
  • Easily integrate the software into your shop or ERP system.
  • Correctly price your assortment to keep you competitive.
  • Increase your sales and revenue using Omnia dynamic pricing software.
  • Use automation for an instantaneous, seamless execution.
  • Help you maintain control by setting and adjusting pricing rules based on Idealo’s prices or other marketplace competitors.
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Frequently asked questions

How does dynamic pricing for Idealo work?

Our pricing software uses in-house scraping, Machine Learning algorithms and your defined pricing rules to calculate the optimal price for your products. New price recommendations are always based on the most accurate state of the market at any given time and the prices of your competitors or resellers on the same platforms. 

Price changes may take place multiple times a day to keep you achieving your goals and strategies. The software is easily integrated into your shop or ERP system so that the change is instant and seamless.

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